IFA International: the Official Daily News Source for International Visitors at IFA.
IFA International, the official daily, helps trade visitors and journalists navigate the show: It brings you high-impact news direct from the show floor, exclusive coverage of all important keynotes and conferences, high-level interviews with top industry figures and leading retailers, special features, product spotlights and much more...
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Group Commercial Director, Dixons Retail
I think [IFA International] is really good. The first thing we always do when we get to the show is to pick it up and read it… We always bring them back with us. Because one of the things we always do is to have a general debrief for the business, and we use a lot of that in the general debrief…
Stefan De Prycker
Country Managing Director, Media Markt, Saturn Belgium
I always take [IFA International] with me. I keep it in the hotel and even afterwards in the plane going home. It gives a good overview. who’s doing what, what are the innovations, who is advertising, and what their message is.